How to Drive B2B Sales Using Corporate Testimonial Videos
Video content is now the top dog in digital marketing. It’s good at grabbing people’s attention and making them feel […]
Using Video for Teaching: Video Production in Education
Educational videos have become an integral part of the educational landscape. With the rise of online education and the increasing […]
The Creative Process Driving Pre-Production in Filmmaking
In the glamorous-yet-meticulous world of filmmaking, the magic begins long before the camera starts rolling. Pre-production, the initial phase of […]
What is the Ideal Length for Explainer Videos?
Capturing and retaining audience attention can be a major challenge in our fast-changing digital world. Explainer videos have emerged as […]
The Art of Budgeting While Crafting Explainer Videos
Imagine you have a groundbreaking idea, a product that’s destined to revolutionize industries or a service that could change lives. […]
Importance of Post-Production in Filmmaking
In the dazzling world of filmmaking, where creativity meets technology, one aspect often takes the spotlight in the final product […]
Creator Posts
Importance of Architecture in Filmmaking
From the jaw-dropping sets of “Blade Runner” to the hauntingly beautiful locations in “The Shining”, architecture plays a large role […]
Finding the Best Video Editor – A Curated Guide
Whether you’re a professional filmmaker, content creator, or just starting out with video editing, the right video editing software can […]
Podcasts
Bhishma P. Trivedi on Sound Engineering for Films and Events
Transcript Vineet Hello and welcome back to Photosynthesis, Indie Visuals Podcast, where we talk to some of the best creative people from across India. Photography, videography and now increasingly the technical aspects that go into filmmaking. Vineet Today we have with us Bhishma Trivedi and we are going to do a special look into sound…
Jasdeep Singh Sidhu on The Editor’s Role in Video Production
Transcript JASDEEP SINGH SIDHU Video Editor Vineet Hello and welcome back to Photosynthesis, individuals podcast where we talk to some of the best videographers and photographers in India and discuss the art and the culture of creative work in this country. Today we have with us and someone who’s actually specialized a lot in editing…
Abhishek Verma on Visual Storytelling Through Videography
Transcript ABHISHEK VERMA Photographer cum Videographer Vineet Hi and welcome back to Photosynthesis where we talk to some of India’s best photographers and videographers. Photography and videography art and culture and business. To discuss all three. Today we have with us Abhishek Verma who is basically He’s done photography, he’s done videography, he’s done landscape,…
Kriti Edwankar on Art Designing for Commercial Shoots
Join us in this episode where we talk about production and what goes on behind the making of a great video with Kriti Edwanker, co-founder of Pencils & Frames, a creative production hub in Mumbai.
Globester on Harnessing Social Media for Brand Building
Join us as we talk about the importance of social media presence for brands with Mr. Globester. Learn more about social media strategies that help you level up your game.
Akshay Kanade on Buying and Flying Drones in India
Join us as we talk about drones and photography with Akshay Kanade, a drone pilot and digital creator. Learn more about drone buying, flying, and laws.
Case Studies
GIFTING WITH EMOTION: BAROSI’S DIWALI AD CAMPAIGN
This Diwali, Barosi wanted to go beyond the usual gifts and inspire a personal touch. With two heartfelt ad campaigns set in home and office spaces, we helped them convey the joy of thoughtful gifting that would leave a lasting impression on their audience. See how we made it happen.
CONFIDENT, PROUD AND WELCOMING: CORPORATE VIDEOS FOR THYROCARE
How do you create a company profile video that showcases confidence and pride—while keeping it engaging for clients, investors, and channel partners? And an induction video that’s both informative and fun for new hires? See how our video production made it happen for Thyrocare.
Profile of an Accelerator –The Artha Venture Fund Case Study
Five shoots, in different cities across India. Interviews with senior management, with young founders, with experienced mentors. All coming together in one fantastic company profile video for Artha that tells stories from both urban and rural India.
Delivering Value: A Case Study on Adishtu’s Ad Film
An ad film for a healthy snacking brand – introducing the company, featuring the founders, communicating product benefits, and being fun and youthful. Oh, and in a tight budget. Of course we can do that.
Life’s a Breeze: The Philips Tower Fan Video Campaign Case Study
YouTube non-skippable ads are one of the trickiest formats – how do you tell a story, drive urgency, and convert a customer – in a fifteen-second video? That’s exactly what our video series did.
Bonhoeffer Machines: A Colourful Entry into the Indian Market
How does one effectively capture the energy and vibrancy at an industrial machinery event – all while introducing an MNC launching 50+ industrial products in India? And yes, the videos had to be fun, too, because so was the event. That’s what makes for a great event video!