IndieVisual's Proprietary AI Video Production System
AI video production, run like a studio, delivered like a system.
dAIrector is the AI video production system we built and operate as our own production floor. It turns one approved brief into finished, on-brand video at any scale. There are two ways to work with it, depending on who you are:
Studio Mode
You get the videos.
Our production team runs dAIrector for you. A production manager from day one, plus scriptwriters, creative directors, and editors on your account. You brief, we deliver finished films structured around your campaigns.
FOR ENTERPRISE TEAMS
FOR ENTERPRISE TEAMS
System Mode
You get the system.
Your agency runs dAIrector white-labeled under your own brand. We build a dedicated workspace for each of your clients. Your clients never see our name. Your team produces, on credits.
FOR AGENCIES
FOR AGENCIES
2000+
2000+
Videos Delivered
200+
200+
Brands Served
10
10
Languages produced
4K
4K
Master output
Under the Hood
One AI video production system, six stages, zero handoffs.
Most AI video tools generate clips and leave the rest to you. dAIrector runs the whole production. A central orchestrator directs five specialist AI agents and your approvals across six stages, so the story, the look, the cast, and the sound stay locked from the first frame to the final export.It renders with the best available foundation models (Veo and Seedance class for video, Nano Banana Pro and Seedream class for images), selecting the right engine per shot automatically. Our creative team directs the system; the system does not replace the direction. That combination is the point: the best of AI technology, held to professional creative standards.
Brand-locked characters and products
Approval gates and audit trail
Campaign-level organization
No length ceiling
Multilingual, multi-format output
01
Video Blueprint
A plain-language interview becomes a full creative plan: story, look, sound, cast.
02
Script
Written to the approved plan, in your brand voice, for your platform.
03
Entity Lock
Characters, products, and places locked visually, so they stay identical forever after.
04
Storyboard
Every shot framed and sketched before a single frame is rendered.
05
Production
Each shot rendered by the best-fit model, assembled, graded, in up to 4K.
06
Sound
Voiceover, score, and sound design composed to the final cut.
Two Ways In
Whether you want the outcome or the engine, the engine is the same.
Studio Mode: AI video for enterprises
You keep your team lean. We bring the production crew.
A production manager from day one. One accountable human who handles everything: briefs, schedules, reviews, delivery.
A full creative bench. Scriptwriters, creative directors, and editors working on your account, so output stays on par with anything a traditional agency produces.
Structured by campaigns, not individual videos. One approved master becomes every language, every aspect ratio, and every variant the campaign needs.
Scales with you. One video a month, or five hundred, or a thousand. The same system, the same quality bar.
Multilingual and multi-channel by default. Ten languages produced to date, every platform format, one point of contact across campaigns and geographies.
System Mode: a white-label AI video system for agencies
Your brand in front. Our engine behind.
Fully white-labeled. Your clients see only your agency's name. dAIrector never appears.
A dedicated workspace per client. We build and configure workspaces for each of your client brands, with their own locked entities and assets. Client brands never mix.
Your team produces. Your producers run the system for your clients: briefs, plans, approvals, campaigns.
Credit-based economics. You pay per credit consumed across your client workspaces, priced so you can mark up with margin.
Three tiers to grow through. Growth, Studio, and Enterprise plans, from guided productions to fully autonomous campaign runs with audit logs and API access.
The Way We Structure Work
Campaigns, not clips.
Traditional production prices, plans, and delivers one video at a time. Every new format or language is a new project with a new budget and a new timeline. dAIrector is organized around the campaign: one approved master film, then every adaptation the campaign needs, generated as versions of that master rather than rebuilds of it.
A launch film becomes its vertical cut for Reels, its 6-second bumper, its Tamil and Telugu versions, its variant with a different opening for A/B testing, all branching from the same locked plan, cast, and brand. Change the master and the versions follow. That is what makes AI video for enterprises economically real: not a cheaper clip, but a whole campaign from one production cycle.
A typical professional video moves from brief to finished 4K output in two to three hours of system time, reviewed and approved at every stage. Long-form is routine: the system has produced 10-minute films with characters consistent from first frame to last.
9:16
9:16
A/B Opening
A/B Opening
Why IndieVisual
We are not reselling a tool. We operate the factory.
dAIrector was built by IndieVisual and runs as our own production floor. Every engagement, across 2,000+ videos and 200+ brands, from Philips, Haldiram's, Usha, Godrej Agrovet, TOTO, DSP Mutual Fund, and VI to the hundred-brand tail, feeds back into the system: better scripts, tighter entities, faster cycles. Our clients get the output of that loop whether they buy videos from us in Studio mode or run the system themselves in System mode. The technology and the creative practice improve together, and that flywheel is the moat.
Built and operated from India, delivering across 50 cities and 10 languages, for enterprises and agencies worldwide.z
Questions, Answered Straight
AI video production, pricing, and fit.
What is an AI video production system, and how is it different from an AI video generator?
A generator converts a prompt into a clip and stops there. An AI video production system runs everything around that clip: the strategy and plan, the script, locked characters and products, shot planning, rendering with the best model per shot, sound, human approvals, and campaign versioning. dAIrector is a production system. The clip is one stage of six, not the product.
How much does AI video production cost? What does AI videos pricing look like?
In System mode, dAIrector is credit-based: plans start at $300/month ($240/month billed annually) with 15,000 credits, and active teams typically produce roughly three full professional videos at that level. Full AI video pricing, including Studio and Enterprise tiers, is published on the dAIrector pricing page. In Studio mode, enterprise programs are scoped per campaign, and structuring by campaign rather than per-video is precisely where the economics beat traditional production.
Is this an AI video agency, or a tool?
Both, deliberately. IndieVisual operates as an AI video agency in Studio mode, with a production manager and creative team delivering finished videos to enterprise clients. In System mode, the same engine is available to agencies as their own white-labeled AI video system. The agency-grade creative standards are the same in both: the system enforces them, and our people direct it.
Can our agency white-label dAIrector for our clients?
Yes. Agencies subscribe to dAIrector on Growth, Studio, or Enterprise plans, and IndieVisual builds dedicated workspaces for each of your client brands. Your clients see only your agency's name, your team produces with the system, and you pay on a credit basis. See plan details and pricing.
How fast can you deliver, really?
A single professional video typically moves from brief to finished 4K output in two to three hours of production time, with your approvals at every stage. Campaigns of dozens of versions follow the approved master in the same window. We have produced 10-minute films on the system with characters consistent throughout. Speed never means skipping review: approval gates are part of the pipeline, not an add-on.
How does AI video quality compare with traditional production?
For brand and campaign video, output is on par with professional agency production: planned shots, locked characters, composed sound, 4K masters. The honest boundary is the same as any AI system today: it produces new footage rather than filming your physical events, and our creative directors will tell you plainly when a job belongs on a real set instead. That judgment, applied per brief, is a large part of what you are buying.
Two Doors, One System
Get the videos, or get the engine.
Enterprises: bring one campaign brief and we will show you the master and every version it can become. Agencies: bring one client brand and we will show you their workspace, white-labeled, running on dAIrector.
dAIrector is a product of IndieVisual. Studio mode is delivered by the IndieVisual production team. System mode is accessed at dairector.studio.